Akıllı Brief Formu | Grafion Creative Agency

What does your brand need?

You can select more than one — the questions adapt to your selection.

Let's identify your needs together

A few short questions and we will recommend the right services for you.

Are you launching a new brand? *

Do you want your existing brand to look more professional? *

Does your logo look dated or amateur? *

Do you need print materials? *

Do you want to look more corporate on social media? *

Does your sales team need a presentation or catalog? *

Do you sell products? *

Do you need packaging or labels? *

Would you like all your brand usage rules collected in a single document? *

Do you need website design or software development? *

General brand information

This information forms the foundation of every deliverable.

What is your brand / company name? *

Do you have a slogan? If so, write it here.

What industry are you in? *

Which city / region do you serve?

Who is your target audience? *

How should your brand be perceived? *

What is the purpose of this project? *

What is your delivery expectation?

Who are your competitors?

Are there brands or designs you admire?

Are there design styles you dislike?

Do you have previously created logo / design files?

New logo design

Which name should appear in the logo? *

Will the slogan be used in the logo?

What is the exact slogan text?

Should the logo have a short version (icon / letter only)?

Any specific upper/lowercase preference for the brand name?

What kind of logo do you envision? *

How should your logo feel? *

What should the color approach be?

Could you detail your color preferences?

Should the logo also work strongly in single color and black & white?

Should the logo include an emblem / symbol?

What should the emblem represent? Any symbols you want / want to avoid?

What should the symbol approach be?

How should the typography feel?

Which matters more to you?

Where will the logo be used?

Is small-scale legibility (favicon, social media) critical?

Any special notes you would like to add?

Logo redesign

Why do you want to renew your current logo? *

Are there elements of the current logo you want to keep?

Are there elements that absolutely must change?

How radical should the redesign be? *

How should the renewed logo feel?

What should the color approach be?

Any notes you would like to add?

Corporate identity design

Which materials are needed within the corporate identity? *

Do you have an existing logo? *

Will the logo be revised?

Are your corporate colors defined?

Do you have a font preference?

How should the brand language / tone of voice be?

Should it be delivered with print-ready files?

Is a usage guide also requested?

Any notes you would like to add?

Business card / letterhead / envelope

Whose name will appear on the business card? *

What is the job title?

Which contact details should appear on the card?

Should the WhatsApp number be included?

Should social media accounts be included?

Will a QR code be used?

Where should the QR code lead?

How should the card look?

Single-sided or double-sided?

Horizontal or vertical?

Standard size or custom die-cut?

Do you have a paper preference?

Would you like a special print effect?

Do you know the print quantity? How many?

Should Grafion organize the printing?

For how many different people will cards be prepared?

Do you need an editable version of the card?

Catalog or brochure design

Do you want a catalog or a brochure? *

Approximately how many pages?

Are the text contents ready?

Are the photos ready?

Do you have a product / service list?

Will pricing information be included?

In which language(s) will the catalog be?

Will it be printed?

Will it also be used as a digital PDF?

Should the catalog be more corporate or sales-driven?

Do you have a size preference?

Any special requests for the cover design?

Will tables, icons or infographics be used on inner pages?

Presentation design

What will the presentation be used for? *

Approximately how many slides?

Is the content ready?

Do you have an existing PowerPoint file?

What is the presentation language?

Where will the presentation be used?

Are animations / transitions requested?

Is chart / table design needed?

Will it be reused as a corporate template?

Should a PDF version also be prepared?

Social media design templates

For which platforms do you want templates? *

How many different templates are needed?

What content types will there be?

Will brand colors be used?

Would you like editable templates?

Will text areas be fixed or variable?

Photo-heavy or graphic-heavy?

More corporate or more dynamic?

Brand guidelines

What scope should the brand guide have? *

Should correct / incorrect logo usage be shown?

Should minimum usage sizes be included?

In which formats should color codes be provided?

Should typography rules be included?

Should social media usage rules be included?

Should print material usage examples be included?

Should brand tone / communication language be included?

What should the delivery format be?

Corporate website

What industry are you in? *

How many languages will the site be in?

How many pages / sections do you have in mind?

Which sections / features should be included?

Are the page texts and content ready?

What design style should it have?

Any special notes?

Product / showcase site

What product or service will you be showcasing? *

What is the site's primary goal? *

How many pages do you envision?

Which features should be included?

Is the content ready?

What design style?

Any notes?

Landing page

What is the main purpose of the landing page? *

Where will the traffic come from?

What will the main call-to-action button say?

What is your delivery expectation?

Will A/B testing be done?

What design style?

Any notes?

Blog / content site

What topics will the blog cover? *

Who will write the content?

Will there be a comments system?

Will there be an email newsletter / subscription?

Is an SEO-focused structure critical?

Should social sharing buttons be included?

What design style?

Any notes?

Custom software development

Can you briefly describe the project? *

What types of users will the system have?

Is user login / membership required?

Is payment integration needed?

Which systems need to be integrated?

What is your delivery expectation?

Any notes?

Mobile application

Which platform(s) is the app for? *

What is the app's primary purpose? *

Is user login / membership required?

Are push notifications needed?

What are the backend / API requirements?

What is your delivery expectation?

Any notes?

Admin panel / dashboard

What kind of management system / panel is needed? *

Which modules should be included?

What user roles will there be?

Is mobile responsiveness critical?

What systems should it integrate with?

What is your delivery expectation?

Any notes?

SEO / organic growth

What is your website address? *

What is the focus of the SEO work? *

What are your competitors' websites?

Should monthly reporting be included?

Should content creation be included in the scope?

How long should the engagement run?

Any notes?

Not sure — guide me

Can you briefly describe your web project? *

Any notes?

Content strategy & planning

How many months should the plan cover? *

Which content formats should be included?

How often should content be posted per week?

Any admired accounts or competitors to reference?

Any notes?

Visual content design

Which formats will be designed?

How many different templates are needed?

Will brand colors be used?

Would you like editable templates?

What design style?

Any notes?

Reels / short video production

How many Reels / short videos are needed?

How long should the videos be?

How will filming be managed?

Will subtitles / CC be added?

What is your music preference?

Any notes?

Copywriting

What types of copy will be written?

How many pieces of copy per month?

What should the brand voice / tone be?

Is SEO-driven writing important?

Any notes?

Campaign management

What is the campaign's purpose? *

How long will the campaign run?

Is there an advertising budget?

Which channels will be used?

Any notes?

Multilingual content management

Which languages will content be produced in?

For which channels?

Which content types will be translated?

What tone / voice should be used?

Any notes?

Publishing calendar

How many months should the calendar cover? *

Which platforms should be covered?

Should public holidays and special days be included?

In what format should the calendar be delivered?

Any notes?

Performance reporting

Which platforms should be reported?

Which metrics should be tracked?

What should the reporting period be?

In what format should the report be presented?

Any notes?

Not sure — guide me

Can you briefly describe your social media need? *

Any notes?

Packaging / label design

What is the product name? *

What is the product category? *

Will packaging or a label be designed? *

Are the packaging dimensions known?

Is there a die-cut template (dieline)?

Is there mandatory legal information?

Is there a barcode?

Are the ingredients / usage instructions / warning texts ready?

Will a product photo be used?

What style should the packaging have?

How should it stand out on the shelf?

Is the printing technique known?

Matte / glossy / special effect preference?

How many variations will there be?

What will the variations differ by?

Product photography

Which product(s) will be photographed? *

How many products / shots are needed?

What is your background / surface preference?

Will lifestyle / model shots be used?

Where will the photos be used?

Any notes?

Location & architectural photography

What type of location is it? *

What is the purpose of the photos?

Interior or exterior? *

Is a night / evening shoot also needed?

Any notes?

Corporate / promotional video

What type of video is needed? *

Estimated video length?

Is voiceover / narration needed?

Will subtitles / CC be added?

What is your music preference?

Any notes?

Social media content shoot

Which platforms will the content be for? *

Which formats are needed?

How many pieces are needed?

What should the visual tone / feel be?

Any notes?

Reels / short video shoot

How many Reels will be filmed?

How long should the videos be?

Is script / concept support needed?

Music preference?

Will subtitles be added?

Any notes?

Drone / aerial photography

What is the shoot location? *

What is the purpose of the drone shoot?

What will the deliverable be? *

Is a flight permit available / required?

Any notes?

Event photo & video

What type of event is it? *

Expected number of attendees?

Is video coverage also needed?

Is live streaming support needed?

When should the edited photos be delivered?

Any notes?

Ad photo & video production

Which channels will the ad run on? *

Which formats are needed?

What is the concept / storyboard status?

Will models / actors be needed?

Any notes?

Not sure — guide me

Can you briefly describe your photo / video need? *

Any notes?

Brand strategy consulting

Do you have a defined brand strategy?

What is not working in your current strategy?

Who are your main competitors? How do you want to differentiate?

What should be delivered at the end of the project?

Any notes?

Visual identity consulting

Do you have an existing visual identity?

What is not working in your current identity?

Which areas should the visual identity consulting cover?

Are there visual identity examples you admire?

Any notes?

Campaign strategy

What is the strategic goal of the campaign? *

Which channels will be used?

When does it start / how long will it run?

Is there an advertising budget?

Any notes?

Social media consulting

Which platforms do you want to be active on? *

What do you expect from social media?

Do you have an existing social media presence?

Any accounts you admire or competitors to reference?

Any notes?

Web & digital consulting

Do you have an existing website?

What is not working on your current site?

What should the consulting focus on?

Can you share a concrete expectation or question mark?

Any notes?

Digital advertising consulting

Which advertising channels do you want to be active on? *

What is the primary goal of the ads? *

What is your monthly ad budget situation?

What is the status of your ad creatives?

Any notes?

Presentation & pitch consulting

What is the presentation for? *

Is the content ready?

What format should the presentation be in?

Would you like animation / transition effects?

Any notes?

Design consulting

Which design areas will the consulting cover? *

Do you have existing design materials?

What is not working in your current materials?

What design style are you aiming for?

Any notes?

Not sure — guide me

Can you briefly describe your consulting need? *

Any notes?

File upload

Your old logo, inspiration examples, brand colors, corporate documents, staff details, competitor samples or design references — add whatever you have. (Optional)

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Your brief summary

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Your contact details

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Let's shape your project together.

What does your brand need?

Let's identify your needs together

Recommended services for you

General brand information

New logo design

Logo redesign

Corporate identity design

Business card / letterhead / envelope

Catalog or brochure design

Presentation design

Social media design templates

Brand guidelines

Corporate website

Product / showcase site

Landing page

Blog / content site

Custom software development

Mobile application

Admin panel / dashboard

SEO / organic growth

Not sure — guide me

Content strategy & planning

Visual content design

Reels / short video production

Copywriting

Campaign management

Multilingual content management

Publishing calendar

Performance reporting

Not sure — guide me

Packaging / label design

Product photography

Location & architectural photography

Corporate / promotional video

Social media content shoot

Reels / short video shoot

Drone / aerial photography

Event photo & video

Ad photo & video production

Not sure — guide me

Brand strategy consulting

Visual identity consulting

Campaign strategy

Social media consulting

Web & digital consulting

Digital advertising consulting

Presentation & pitch consulting

Design consulting

Not sure — guide me

File upload

Your brief summary

Your contact details